AID-MENA adopts strategic participatory planning, evidence-based and action-oriented approaches to spread awareness and transfer knowledge on:
 
Socio-economic development
 
AID-MENA implements a wide spectrum of programmatic activities in different MENA countries that initiate, support, and sustain different socio-economic developments programmes. These activities emphasize sustainability, the expansion in scope and productivity of small and micro enterprises through Participatory Poverty Assessments (PPA), market evaluation, entrepreneur training and Micro-Enterprise Development. Furthermore, AID-MENA provides technical assistance to associations, organization and community based societies in order to improve the effectiveness of their strategic business and marketing plans, membership development, cost recovery, staff development, member services, and advocacy efforts. This is done via hands-on technical assistance, workshops, and regional study tours for business association executives for networking, as well as sharing experiences and best practice.
 
Democracy and Governance
 
AID-MENA develops and utilizes innovative approaches to enhance participation and transparency within inter-governmental and non-government organizations. AID-MENA provides technical assistance to several civic societies in many area in MENA region, including: Iraq, Libya, Yemen and the Occupied Palestinian Territories (OPTs), through shaping and implementing activities such as networking, establishing positive enabling environments, supporting supportive social norms, institutional transparency and public accountability to consolidate democracy, good governance and civic participation concepts and practices. In addition to that, AID-MENA provides technical assistance and on-the-job training to governmental bodies in order to assist and enable them to conduct community and organizational needs assessments, develop strategies, community mobilization campaigns, and design sustainable community projects and set monitoring and evaluation plans. 
 
Electoral processes 
 
AID-MENA has the needed techniques to build the capacity of civil societies and support them to engage in the electoral processes. AID-MENA has an accredited facilitators team to train BRIDGE methodology, which stands for Building Resources in Democracy, Governance and Elections. It is a modular professional development program with a particular focus on electoral processes. BRIDGE represents a unique initiative where five leading organisations in the democracy and governance field have jointly committed to developing, implementing and maintaining the most comprehensive curriculum and workshop package available, designed to be used as a tool within a broader capacity development framework. The five BRIDGE partners are the Australian Electoral Commission (AEC), International IDEA, International Foundation for Electoral Systems (IFES), United Nations Development Programme (UNDP) and the United Nations Electoral Assistance Division (UNEAD).
For more information please visit http://www.bridge-project.org/ 
 
Civic participation
 
AID-MENA believes that if citizens participate in such social and political sphere, their concerns, needs and values can be incorporated into government decision making. AID-MENA overall goal is to enable citizens to participate in the social and political life in order to arrive at better collective decisions that are supported by the population, and thus foster democratic changes. Civic engagement is seen as resulting in better government because citizens in civic communities expect better government. In addition, the government performance is often improved by the social infrastructure of civic communities and the democratic values of both officials and citizens. Therefore, AID-MENA promotes civic participation, extend social networks and develop skills for further participation in democracy and governance. AID-MENA considers collective and individual activities that reflect interest and engagement with governance and democracy; such as membership of civic organisations including political parties; serving on committees, voluntary organisations and associations; contacting elected bodies and governmental officials; and attending community consultations. More recent forms of civic participation include support for global or local advocacy groups or campaigns, email networks, or one day activities.
 
 
Conflict resolutions and peace building
 
AID-MENA provides technical support to many areas in the MENA region in order to tackle violence conflict and thus spread awareness on conflict resolution and peace building. This initiative is a multi-phase parallel interventions process focused on creating critical mass, conflict source detection and creating local competent change agents by empowering local community members who are willing to live in peace. AID-MENA reached thousands of residents of different localities by training hundreds of trainers and informal community leaders to lead, guide and maintain this initiative.
 
 
Urban development and Poverty alleviation
 
AID-MENA implements a wide spectrum of programmatic activities in different MENA countries that initiate, support, and sustain urban developments and poverty alleviation programs. AID-MENA provides a range of program/activities in order to alleviate poverty; including increasing public attention on poverty and helping shift negative public perception by showing that poverty can be reduced by taking certain actions; ensuring that the received funds and resources reach and benefit the poor and marginalized people to the greatest extent possible; monitoring implementation of development projects that call for action to meet the goals of urban development and poverty alleviation;  Assessing poverty, policies on poverty, gaps and governments obligations; and most of all promoting good Governance transparency and accountability as a tool to fight poverty as well as empowering women as a strategy to eradicate poverty.
 
 
Career and skills building
 
AID-MENA does not consider youth as beneficiaries, but rather as partners in shaping their future and their respective communities. AID-MENA provides systematic modules based on skills for change to several NGOs and business associations working in various countries in the MENA region. AID-MENA’s unique and creative approaches in its employment efforts focus on bridging the gap between education and the labour market. This module covers interpersonal communication skills, vocational training, job searching skills, developing market oriented resumes, market evaluation, interviewing skills, feasibility studies and proposal writing.